Everyone has a view on your US expansion. Do you have the whole picture?

Answer a few questions to find out where your structure is exposed, how serious it is, and what to settle first. It takes 6 minutes.

Get Your Free Exposure Score
Free · No login · No sales call

Built on a decade of UK-to-US expansion projects

Why the order matters

The moment it stops being simple.

You are in a board meeting. An investor says you should flip into Delaware. Your lawyer asks who actually owns the IP. Someone wants to know whether the EMI scheme survives the move, and whether your existing investors lose anything when the new money comes in. Everyone in the room has a view. Nobody in the room has the whole picture.

That is the moment the Exposure Score is built for. Each of these decisions can look right on its own. The risk is rarely an obviously bad one. It is that nobody mapped the consequences before the decision was made, and by the time the structure surfaces in diligence, the fix has become expensive.

The cheapest time to find a structural problem is before someone else does.

See what the Exposure Score shows you
The report

One page. Your whole structure, scored.

Your Exposure Score is a personal report, generated from your answers and your Companies House record, in your inbox within minutes. Not a brochure. Not a sales call in disguise.

Illustrative example · not a real client report
01

Your Exposure Score, 0 to 100

One number, one band, and a five-area breakdown, so you can see at a glance where the risk concentrates.

02

Your stage

One of seven, from Pre-Catalyst to Post-Restructure. It sets which risks apply to you now and which are premature.

03

The risks live at your stage

Across tax, IP, commercialisation and investor-readiness, picked out for a company in your position, not a generic checklist.

04

Where the sequence puts you at risk

The decisions that only go wrong in the wrong order, so you know what to settle first.

It names the risks. It does not resolve them. What you do next is up to you, and there is no obligation to do anything at all.

Reading your score

Every structure has a number. Do you know yours?

The Exposure Score runs 0 to 100. A lower score means your structure is holding up for where you are now. A higher score means decisions are stacking up faster than they are being mapped, and that some of them may deserve attention before your next move.

0 – 20
Low exposureYour structure is holding up for where you are now. Worth re-checking when something changes.
21 – 50
DevelopingDecisions are starting to accumulate. Nothing urgent, but the order is beginning to matter.
51 – 75
SignificantSeveral decisions are interacting. Some of them are likely to deserve attention before your next move.
76 +
Immediate review recommendedExposure is concentrated and likely to surface in diligence. This is the point where the cost of waiting rises.

The number is an initial read, not a verdict. It tells you whether this is something to sit with, or something to look at now.

What you walk away with

6 minutes from now, you will know.

Whether your current structure is creating risk you cannot see

Which decision deserves attention first

Whether the change your investor is pushing is solving the right problem

Whether you need to change anything at all

That is the difference between walking into the next conversation informed, and walking in hoping someone else has thought it through.

He started with the score

“You know when you can see on somebody's face all the pressure's lifted.”

A single piece of paper. All the scenarios mapped, plain English with percentages, the wins and losses for an investor, easy to read.
James Parkes · Founder, ImpactOS
What sets him apart is judgement. When something’s genuinely complex, he cuts through it, tells you straight what matters and what doesn’t, and gives you a clear path forward.
Simon O’Kelly · CEO, UMA Entertainment Group · 10+ year engagement
Why trust it

Information is everywhere. Judgement isn’t.

The Exposure Score is not a generic AI quiz. It runs on NorthArc's structuring methodology, built by founder Stephen Pell over a decade in advisory specialising in UK-to-US work, and it is produced by a firm regulated by the Association of Chartered Certified Accountants and a member of the Chartered Institute of Taxation. That is the difference James described: a specialist who has done this before, not information without judgement.

  • Regulated by the Association of Chartered Certified Accountants
  • Member of the Chartered Institute of Taxation
  • Specialist in UK businesses expanding to the US
Grounded in real law

Plain enough to read. Grounded enough to defend.

Your Exposure Score reads in plain English, and every risk it flags is anchored in real legislation, not generated guesswork, so it holds up when your advisers or an investor look closely.

A Delaware flip can put accumulated reliefs and your EIS investors at risk if the order is wrong.
The law underneath
Engages s135 TCGA 1992, with advance clearance under s138. Where the UK company is close and the acquirer sits outside the UK, ss138ZA to 138ZC (Finance Act 2023) may treat the new shares as UK-situated for CGT. Whether they apply turns on facts the Exposure Score surfaces but will not resolve.
Get Your Exposure Score Every flag rests on something real.
Questions

Common questions.

Is it free?
Yes. No charge, and no card. Your report is generated from your answers and sent to your inbox within a few minutes.
Is this tax advice?
No. The Exposure Score identifies the risks and questions live at your stage. It does not advise on resolving them. Advice happens in a Structure Review, under an engagement letter, with a named adviser accountable for it.
How long does it take?
6 minutes. No login, and you can leave and return if you need to.
Will someone contact me to sell me something?
No. We will not follow up unless you ask us to. If you want to talk it through, a Crossing Conversation is there, and it is free, but it is never a precondition.
Who is this for?
UK technology, AI and media founders moving into the US, or being pulled there by a customer, an investor, or a hire. Investors and operators can run a portfolio company through it the same way.
Why does it read my Companies House record?
Because your filed structure is part of the picture. Share classes, group relationships and incorporation history change which risks are live, and founders do not always know what their own filings say.
Who sees my answers?
The system that generates your report. Your answers are not shared, sold, or used to train any AI model, and they are handled by a firm regulated by the ACCA.
Before the next move

Find out where you stand before someone else does.

6 minutes. A personal report in your inbox within minutes. No charge, no login, no sales call.

Get Your Free Exposure Score

Free · No login · No sales call